Together Again

THE BRIEF

Xero’s plans for FY23 need an entertaining and engaging way we can deliver our main OKRs to everyone in the business. 

Each of our OKRs have a lot to unpack so how can we not make this feel like another ‘company announcement’.

Over the past couple of years dude to covid19 our staff have all been working remotely so our offices have been pretty quiet. Its time we got back together again. 

THE SOLUTION

A concept was created around the idea that staff havent been the only things being kept apart during covid. Pre covid we would all sit together, our desk and office objects would sit side by side too, have these guys missed each other? Of course!

We decided to bring these to life and voice them using real staff members.

We created a series of animations and episodes with the companies OKR as the theme. 

MY ROLE

CAMPAIGN CONCEPT / ART DIRECTION / CREATIVE / ON SET SIGN OFFS /
POST PRODUCTION DEVELOPMENT